Today, we’re going to teach you guys how to enable stock alert in Magento 2.
Out of stock products can be a real headache for Magento 2 store owners especially when you don’t want to remove or delist certain products from your store and miss out on future sales opportunities.
On the other hand, displaying out of stock products can also result in frustrated and disappointed customers, which ultimately leads to cart abandonments.
However, you can easily bring back these customers and make even more sales by simply enabling stock alerts functionality.
The “Stock Alert” or “Notify Me When This Product is Back in Stock” functionality basically allows customers to subscribe to out of stock products on your store and get notified whenever those products are back in stock on your store.
And in this tutorial, we’ll show you how to enable stock alert/Notify me when this product is back in stock functionality on all your product pages.
Step-by-Step Process to Enable Stock Alert Functionality in Magento 2
In Magento 2, it’s possible for store admins to enable the “Notify Me When This Product is Back in Stock” feature from the back-end.
Please follow the below steps to learn how to enable the stock alert feature in Magento 2.
Step #1 - Enable Out of Stock Products Display on Front-end
First of all, we will have to enable the display for out of stock products on the front-end of your Magento 2 store.
For this, login to your admin panel and navigate to Stores > Configuration > Catalog > Inventory.
After that, Look for the “Stock Options” section on the Inventory page and then select “YES” in the “Display Out of Stock Products” dropdown list as highlighted in the below screenshot.
Step #2 - Enable Notification When the Product is Back in Stock
After enabling the display option for the stock alert functionality, we will now have to enable the notification for customers when the product comes back in stock on your Magento 2 store.
For this, go back to your admin panel and navigate to Stores > Configuration > Catalog.
After that, look for the “Product Alerts” section on the Catalog page and then select “YES” in the “Allow Alert When Product Comes Back in Stock” dropdown list as highlighted in the below screenshot.
Step #3 - Set Frequency to Send Stock Alert Emails to Customers
Lastly, we will have to set the frequency to automatically “Send Out Product Back in Stock” alert emails.
For this, go back to your admin panel and navigate to Stores > Configuration > Catalog.
After that, look for the “Product Alerts Run Settings” and choose the “Frequency” amount from the dropdown list and also set the “Start Time” to send the notification alert emails as highlighted in the below screenshot.
Now, it’s important to inform you about the fact that the default stock alert functionality in Magento 2 comes with certain limitations.
For example, the default stock alert functionality in Magento 2 does not allow guest users to subscribe to out of stock notifications.
It also does not have features like advanced subscribers management, subscription rules for customer groups, and more.
However, there is a solution available that helps to overcome all these shortcomings of Magento 2 default stock alert functionality.
MageDelight has developed Magento 2 Out of Stock Notification extension to help Magento 2 store owners like you to efficiently manage Stock Alerts notification functionality with all advanced features and provide a better user experience.
Here are some of the key features offered by our Magento 2 Out of Stock Notification extension:
- Subscription for alerts on the basis of customer groups.
- Guests can also subscribe for out of stock notifications.
- Facility to check users' behaviour with the analytics dashboard.
- Notify admin at the time of low stock, new subscriptions and out of stock.
- Easy management of the list of subscribers.
With all these amazing features, you won’t only save the potential sales of your out of stock products, but you will also get an ideal opportunity to engage with your customers and build a subscriber base for certain products for future sales.
Conclusion
We hope that you found this tutorial helpful. If you have any questions regarding the process of default stock alert functionality or our Magento 2 Out of Stock Notification extension, don’t hesitate to contact us for the same.
